Gucci is an Italian fashion and leather goods company. The company started out in a small shop in Florence that expanded to Milan, Rome, and eventually the rest of the world. Gucci is famous for maintaining traditional aspects of fabrication while making use of more industrial methods. In 1997, Gucci released its first watch under the name. Gucci continues to apply their craftsmanship into their watches using fine materials to create unique analog and digital dials, trendy straps and bracelets, along with reliable time telling.